If your ad tag can support multiple media files, feel free to include a larger video file; the media file that is most appropriate for the resolution of the device will deliver to the impression.
Note that desktop screens can only display Desktop ad formats, CTV screens can only display CTV ad formats, but phone and tablet screens are able to display both Mobile Web and Mobile In-App ad formats.
|360p||Yes||Yes||Ad will not deliver||Ad will not deliver|
|480p||Yes||Yes||Yes||Ad will not deliver|
|1080p||Yes||Ad will not deliver||Yes||Yes|
|Video Size||Width||Height||Video Bitrate||Audio Bitrate||Expected file size|
|360p||Yes||Yes||Ad will not deliver||Ad will not deliver||1.5 to 3 MB|
|480p||Yes||Yes||Yes||Ad will not deliver||2.5 to 4.5 MB|
|720p||Yes||Yes||Yes||Yes||4.5 to 9 MB|
|1080p||Yes||Ad will not deliver||Yes||Yes||10 to 20 MB|
Tremor Video DSP recommends including at least one < 3MB media file in your ad tag when delivering to
a mobile in-app screen. This limitation helps to standardize user experience across different
connection speeds such as 3G, 4G, LTE, wifi, and so on.
When the video file size is larger than 3MB, there can be a 1-2 second delay in loading the video ad, which can cause some mobile publishers to abandon the ad, causing use rate issues for the delivery of this placement.
Companion banners served with desktop and mobile web third-party ad tags have their own
• These specifications are for when a third-party hosts the companion banner.
• Third-party ad tags in iFrames with a no-script image call for Flash-based environments are preferred.
|Available for||Desktop and Mobile Web ONLY|
|Companion Banner Sizes||300x250, 728x90, 120x600, 160x600, 300x60, 300x100|
|File Types||jpg or gif, animated gif files accepted|
|Companion Banner File Size||75K|
When a third-party serves the ad, user-initiated sound settings cannot be configured by the advertiser; that setting is always configured by the publisher that requests the ad.